INTELLECTUAL PROPERTY RIGHTS POLICY

Copyright in www.smartcooky.com ("Website" or “SmartCooky”)belongs to SmartCooky Internet Limited ("SmartCooky").SmartCooky, its suppliers and licensors expressly reserve all intellectual property rights in all text, programs, graphics, interfaces, products, processes, technology, content and other materials, which appear on this Website including the ‘look and feel’ of the Website. Access to this Website does not confer and shall not be considered as conferring upon anyone any license by SmartCooky or any third party's intellectual property rights. All rights, including copyright, in theWebsite are owned by or licensed to SmartCooky. Any use of theWebsite or its contents, including copying or storing it or them in whole or part, other than for your own personal, non-commercial use is prohibited without the permission ofSmartCooky. You may not modify, distribute or re-post anything on theWebsite for any purpose.

The names and logos and all products and connected service names, design marks and slogans are the trademarks or service marks of SmartCooky, its affiliates, its partners or its suppliers. All other marks are the property of their respective companies. No trademark or service mark license is granted in connection with the materials contained on this Website. Access to this Website does not authorize anyone to use any name, logo or mark in any manner.References on this Website to any names, marks, products or services of third parties or hypertext links to third party sites or information are provided solely as a convenience to you and do not in any way constitute or imply SmartCookyendorsement, sponsorship or recommendation of the third party, information, product or service.SmartCookyis not responsible for the content of any third party sites and does not make any representations regarding the content or accuracy of material on such sites. If you decide to link to any such third party websites, you do so entirely at your own risk.

All materials, including images, text, illustrations, designs, icons, photographs, programs, music clips or downloads, video clips and written and other materials that are part of the Website (collectively, the "Contents") are intended solely for personal, non-commercial use. You may download or copy the Contents and other downloadable materials displayed on the Website to a local hard disk for your personal, non-commercial use only, but only if you acknowledge the Website as the source of such material. No right, title or interest in any downloaded materials or software is transferred to you as a result of any such downloading or copying. You may not reproduce (except as noted above), publish, transmit, distribute, display, modify, create derivative works from, sell or participate in any sale of or exploit in any way, in whole or in part, any of the Contents, the Website or any related software. All software used on the Website is the property of SmartCooky or its licensees and suppliers and protected by Indian and international copyright laws. The Contents and software on the Website may be used only as a shopping resource.

The Website contains the trademark "SmartCooky", creations with the trademark "SmartCooky", other trademarks, logos, trade name, service marks and other marks (collectively "Marks") which are the intellectual property of SmartCooky InternetLimited ("SmartCooky") or their vendors or respective third parties. You understand that SmartCooky uses the Marks of vendors and respective third parties procured from the owner and/or distribution channel solely for promotional purposes. In doing so, SmartCooky has no intention, whatsoever, to acquire rights of use or license to these Marks.

You are not permitted to use the Marks without the prior consent of SmartCooky, the vendor or the third party that may own the Marks. If you do so, SmartCooky may, in its sole discretion, terminate your Account and may take legal action against you. Any other use, including the reproduction, modification, distribution, transmission, republication, display, or performance, of the Contents on the Website is strictly prohibited. Unless otherwise noted, all Contents are copyrights, trademarks, trade dress and/or other intellectual property owned, controlled or licensed by SmartCooky, one of its affiliates or by third parties who have licensed their materials to SmartCookyand are protected by Indian and international copyright laws. The compilation (meaning the collection, arrangement, and assembly) of all Contents on the Website is the exclusive property of SmartCookyand is also protected by Indian and international copyright laws. SmartCooky respects a manufacturer's right to enter into exclusive distribution agreements for its products. However, violations of such agreements do not constitute intellectual property rights infringement. As the enforcement of these agreements is a matter between the manufacturer and the retailers, it would not be appropriate for SmartCooky to assist in enforcement activities.

You agree not to challenge the use, registration or application to register the Marks, anywhere in the world, and that you will not harm, misuse, or bring into disrepute any of the Marks. The goodwill derived from using the Marks or any part thereof, shall inure exclusively to the benefit of SmartCooky or its vendors or the third party that may own the Marks. If you see something on the Website, which you believe is violating the intellectual property rights of any person, please send an infringement notice to SmartCooky at complaints@smartcooky.com.

Notification of copyright infringement

1. If you are the owner of copyright in any content available on the Website and uploaded without your consent, or you believe that your content has been copied in any way that constitutes infringement, please provide the following information to the Company Secretary/ Manager Legal ofSmartCooky:

(a) A statement specifying that you have found specific content on the Website e.g., video/ audio/ text/ graphic content, which you believe infringes your copyright;

(b) The title and description of the content, as available on the Website, and the full URL of the web page where the content is available;

(c) Description of the content/ work, the copyright - which belongs to you, and which you believe has been infringed. In case this information is available on the internet, please send SmartCooky a link to the same;

(d) The country in which your copyright applies;

(e) An explanation on how the content available on the Website infringes your copyright (e.g. in case of any audio content, the musical works or the sound recordings are a copy of your original works, etc.);

(f) Your contact information (e-mail address is preferred);

(g) A statement by you that you have a good faith belief that the disputed use of the copyrighted work is not authorized by the copyright owner (or by a third party who is legally entitled to do so on behalf of the copyright owner, such as his agent) and is not otherwise permitted by law; and

(h) A statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright owner or authorized to act on the copyright owner's behalf.

2. Please affix the electronic or physical signature of the copyright owner or person authorized to act on behalf of the owner. If you are providing notice by e-mail, a scanned physical signature or a valid electronic signature will be accepted.

3. Please send your copyright infringement notice to the attention of SmartCookyCompany Secretary/Manager- Legal at:

By mail: Address: 207, Okhla Industrial Estate, Phase – III New Delhi – 110020 By Telephone: 011-33179012 By E-mail: custcare@smartcooky.com

4. Please note that the information provided in this notice may be forwarded to the person who provided the allegedly infringing content.

5. Any person who knowingly misrepresents that any material or activity is infringing, may be subject to legal liability. Accordingly, if you are not sure whether material available online infringes your copyright, please contact a lawyer.

6. The Company Secretary/ Manager- Legal should be contacted only if you believe that your work has been used or copied in a way that constitutes copyright infringement and that such infringement is occurring on the Website or on websites linked to or from the Website, or in connection with the services provided on the Website. All other inquiries directed to the Company Secretary/ Manager- Legal will not be responded to. Such inquiries should be made through the feedback procedure referenced in the Website